Super Surprises
Increase sales with our brand affinity tool built on artificial intelligence and machine learning.
Use customer buying behaviour to drive spend campaigns:
Who are your customers?
What are their preferences?
When do they prefer buying?
Why do they purchase what they purchase?
Where do they like to shop?
Our ‘Super Surprises’ tool enables you to monetise payments data:
Allow real time redemption of offers with customers charged net value
Bring new footfall into your stores via contextual marketing
Drive incremental spending of existing customers through personalised campaigns
Optimise campaign conversion by mapping the right deal to the right card of the right customer
Partner with valuable brands around which customers pivot
Improve your marketing ROI by optimising customer targeting
DISCOVER THE CUSTOMER JOURNEY
New Customer
Build unique customer profiles based on spend time pattern and purchasing behaviour
Analytics help leverage the customer’s brand affinity and drive the right campaign
Prospect the customer and increase the likelihood of the next purchase
Build unique customer profiles based on spend time pattern and purchasing behaviour
Analytics help leverage the customer’s brand affinity and drive the right campaign
Prospect the customer and increase the likelihood of the next purchase
Existing Customer
Use location specific marketing to pinpoint when an existing customer is in the vicinity of your
Offer preferential discounts on current and next purchases to existing
Use location specific marketing to pinpoint when an existing customer is in the vicinity of your
Offer preferential discounts on current and next purchases to existing